When it comes to a Pakistani brand that has carved its own niche and has never failed in impressing then it has to be Sobia Nazir. She has been a pioneer in making luxury affordable to the masses of Pakistan. Her overall style aesthetic resonates with the eastern women who like to dress modestly but also want to fully showcase their own true style while keeping the cultural values intact. Where cracking this code has been difficult for most designers, Sobia Nazir understood the assignment and has now become an eminent household name.
Her body of work is very diverse which means she has ventured into casual pret, unstitched collections, luxury pret, luxury formals and bridal wear as well. Sobia Nazir has a great sense of style that reflects beautifully in all her collections. You can clearly see an eye of exquisite detailing, colors, embroideries and fabric all been cleverly used to make you look amazing. Do check out her latest collection at Libasco!